Privacy Policy

Last updated:  March 2025

1. Introduction

Welcome to The Waking Lion. This Privacy Policy explains how we collect, use, and protect your personal data when you visit our website, opt into our funnels, purchase products, or interact with our services.

2. Data Controller

This website is operated by:

Paul-Anthony  
High Wycombe, Bucks, HP13 5LW
United Kingdom
Email: info@thewakinglion.org

3. What Data We Collect

We may collect and process the following data:

Name and email address

Billing and purchase information

IP address and browser/device information

Website usage data

Marketing preferences

4. How We Collect Your Data

We collect data when you:

Subscribe to a newsletter or lead magnet

Purchase a product

Fill in a form

Interact with our website, funnels, or advertisements

5. How We Use Your Data

We use your data to:

Deliver products and services

Process transactions

Send emails (including marketing, updates, and content)

Improve our website, offers, and user experience

Run and optimise advertising campaigns

Provide customer support

6. Legal Basis for Processing

We process your data in accordance with UK GDPR using the following legal bases:

Consent (for email marketing)

Contract (to fulfil purchases)

Legitimate interests (to improve services and marketing)

7. Third-Party Services

We use third-party service providers to operate our business. These may include:

Systeme.io for email marketing and funnel management

Payhip for payment processing and product delivery

Advertising platforms (such as Meta and Google)

Analytics providers (such as Google Analytics)

These providers may process your data on our behalf.

8. Cookies

We use cookies and similar technologies to:

Analyse website traffic

Understand user behaviour

Improve performance and marketing

You can manage or disable cookies through your browser settings.

9. Data Storage and Security

We take reasonable steps to protect your personal data using secure systems and platforms.
However, no method of transmission over the internet is completely secure.

10. Data Retention

We retain personal data only as long as necessary to:

Provide services

Comply with legal obligations

Support business operations

11. Your Rights

Under Data Protection Act 2018, you have the right to:

Access your personal data

Correct inaccurate data

Request deletion of your data

Restrict or object to processing

Withdraw consent at any time

To exercise any of these rights, contact us at the email above.

12. Marketing Communications

If you opt in, we may send you emails about products, content, and promotions.
You can unsubscribe at any time using the link provided in our emails.

13. External Links

Our website may contain links to external websites. We are not responsible for their content or privacy practices.

14. Changes to This Policy

We may update this Privacy Policy from time to time. Updates will be posted on this page.

15. Contact

If you have any questions about this Privacy Policy, contact:

Email: info@thewakinglion.org